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Black Friday is actually a new one for us Brits but like Trick or Treating it seems we have embraced it. Black Friday is the Friday following Thanksgiving Day in the United States, often regarded as the beginning of the Christmas shopping season. It has become a discount shopping day when millions of shoppers are lured by massive savings, both online and at stores around the country. Some claim the term Black Friday was coined to illustrate the point at which shops and stores start to make a profit, or go “into the black”.

You get the picture, there are big savings to be made this weekend and I’m going to uncover the best ones for your denim wardrobe!



Need a pair of party jeans then this is the best time to be shopping at Donna Ida as their Christmas weekend runs from 28 November – 2nd December with 25% off everything in store and online use the code XMAS25 when checking out!

Just launched is Donna Ida and Simeon Farrar Wrapping Paper in all Donna Ida boutiques and online  for the Christmas Weekend.


#2: GAP

GAP have been offering some really good deals the past couple of weeks but this one is the best by far,  Black Friday’s Offer is 30% Off Everything!!! The code is  SHOPGAP to be entered at checkout. Deal starts 29th to 1st December.


#3: OKI-NI

This one’s for the boy’s 20% OFF THIS WEEKEND AT OKI-NI. From Friday 29th November to Monday 2nd December, oki-ni are offering 20% off AW13 collections with code 2013BF20 on orders over £150. Start the festive season in style and shop now.



Enjoy 10% off luxury brands this weekend, exclusively at Harrods have a sophisticated selection of denim, it’s not a massive discount but they do have Joe’s Jeans that are hard to come by lately.


# 5: ASOS

Starts: Thursday 28 Nov 2013 Ends: Sunday 01 Dec 2013



The official J Brand website are offering something different. Spend & Earn on a gift card for future purchases. The reason they are on my list is that despite having fab jeans they now ship to the UK, giving landed prices at checkout so no hidden charges on delivery. J Brand also have exclusive styles that may not be available in the UK.



I blogged about the Selfridges shopping weekend yesterday, so this is just a gentle reminder that you can get 20% off fashion and more excitingly jeans at the Denim Studio online at enter SELF2013 at check out. If your shopping in store then print off or use the barcode on your mobile here.


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